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	<title>BesideTheSea</title>
	<link>http://www.besidethesea.com</link>
	<description>Practical and hands on guide to Internet Marketing</description>
	<lastBuildDate>Thu, 02 Oct 2008 12:48:45 +0000</lastBuildDate>
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		<title>Online PR (Public Relations)</title>
		<description>Traditonal PR is about getting your information to be seen where you want it. That would have generally meant in a magazine or newspaper, perhaps outside the right event or location or even within an opinion article. You generally start by getting to know who the editor of the publication your target audience ...</description>
		<link>http://www.besidethesea.com/how-to-guides/online-pr-public-relations/</link>
			</item>
	<item>
		<title>What makes a successful podcast?</title>
		<description>I  wrote  previously about  how successful the Internet Marketing podcast I record along with Andy White has become. You can find the whole series on the AI Digital website - have a listen for yourself and you can decide if we have deserved the popularity or not!

So what has made the ...</description>
		<link>http://www.besidethesea.com/how-to-guides/what-makes-a-successful-podcast/</link>
			</item>
	<item>
		<title>Twitter Updates for 2008-08-17</title>
		<description>
	Back up to cookham to train the staff at the chartered institute of marketing how to write for the web #

 </description>
		<link>http://www.besidethesea.com/twitter-tweets/twitter-updates-for-2008-08-17/</link>
			</item>
	<item>
		<title>Twitter Updates for 2008-08-12</title>
		<description>
	Discussing how search optimisation, social media and analytics can help with recruitment for Diageo... #

 </description>
		<link>http://www.besidethesea.com/twitter-tweets/twitter-updates-for-2008-08-12/</link>
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	<item>
		<title>Twitter Updates for 2008-08-11</title>
		<description>
	First ever tweet and it's coming from my iPhone on the number 49 bus - the glamerous world of digital marketing.. #
	2nd tweet and I can't spell glamorous - sigh #
	So I'm sending tweets from my iPhone which should automatically post to my wordpress blog in a daily digest - ...</description>
		<link>http://www.besidethesea.com/twitter-tweets/twitter-updates-for-2008-08-11/</link>
			</item>
	<item>
		<title>So I&#8217;m sending tweets from my &#8230;</title>
		<description>So I'm sending tweets from my iPhone which should automatically post to my wordpress blog in a daily digest - does it work..... </description>
		<link>http://www.besidethesea.com/twitter-tweets/so-im-sending-tweets-from-my/</link>
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		<title>Website Optimiser - Podcast 27 Transcription</title>
		<description>#27: Website Optimiser and I Feel like a Million Dollars

Andy White: This is "Internet Marketing."

[music]
Andy: Welcome back to the show where we give you the low-down, the inside information, the word from the experts, to help you use the Internet as part of your marketing machine. "Internet Marketing" is brought ...</description>
		<link>http://www.besidethesea.com/podcast-transcriptions/website-optimiser-podcast-27-transcription/</link>
			</item>
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		<title>Google Checkout - Podcast 25 Transcription</title>
		<description>
#25: Google Checkout

Andy White: This is "Internet Marketing."

[music]
Andy: Welcome back to the show where we give you the low down -- the inside information -- the word from the experts, to help you use the Internet as part of your marketing machine. Internet marketing is brought to you by Academy ...</description>
		<link>http://www.besidethesea.com//google-checkout-podcast-25-transcription/</link>
			</item>
	<item>
		<title>Website Spiders (crawlers) and Online Video - Podcast 24 Transcription</title>
		<description>
#24: Spiders and videos

Andy White: This is "Internet Marketing."

[music]
Andy: Welcome back to the show where we give you the low-down, the inside information, the word from the experts, to help you use the Internet as part of your marketing machine.

This is Andy White, and in episode 24 -- good heavens, ...</description>
		<link>http://www.besidethesea.com//website-spiders-crawlers-and-online-video-podcast-24-transcription/</link>
			</item>
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		<title>Web 2.0 Revisited - Podcast 23 Transcription</title>
		<description>
#23: Web 2.0 Revisited

Andy White: This is "Internet Marketing."

[music]
Andy: Welcome back to the show, where we give you the low down, the inside information, the word from the experts, to help you use the Internet as part of your marketing machine.

This is Andy White and in Episode 23 we have ...</description>
		<link>http://www.besidethesea.com//web-20-revisited-podcast-23-transcription/</link>
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